Our Story

about us

SIMORO Jewellery is a forward-thinking manufacturer with over 45 years of expertise in designing, producing, and supplying high-quality jewellery. We specialize in crafting timeless Fine and Demi-Fine collections from diamonds, precious stones, gold, and silver — bringing together master craftsmanship and distinctive design. Certified by SMETA, RJC, and ISO, we are deeply committed to responsible manufacturing. With in-depth knowledge of raw materials and a relentless dedication to quality at every stage, we ensure every piece carries the mark of precision and enduring value. From our base in Istanbul, Turkey, we serve leading retailers and brands worldwide, providing seamless production, flexible customization, and reliable delivery — building lasting partnerships across the globe.

What We Do

House Brands

From Our Factory to the World

Guiding principles

Mission

To pioneer and share a distinct sense of beauty that transcends boundaries.

Vision

To become the leading force in jewelry manufacturing—guiding and empowering our discerning clients to achieve excellence at every stage of their journey.

Core Values

Radiate positivity, pursue unmatched aesthetics, empower clients, and nurture continuous growth within our team.